Moodboard & Sketches
Digital Drafts - Round 1
My first round of digital drafts was mostly focused on gathering all content I wanted to incorporate. I played with shapes, colors, and different layouts. The colors I chose where inspired by the different colors of ice cream and I paired it with sans serif fonts that were rounded to give it that fun and playful aesthetic.
Digital Drafts - Round 2
Digital Drafts - Round 3
This was the initial final direction I chose to move forward with.
